Buell founder launches race brand
Added on Saturday, November 28th, 2009 by Carole Nash Editor | No Comments
Buell founder launches race brand
Just weeks after the last Buell motorcycle rolled off the production line at the Harley-Davidson plant in Wisconsin, founder Erick Buell has set about rebuilding the famous brand after opening his own motorcycle shop.
Buell, who was employed by Harley-Davidson as Chairman and Chief Technical Officer of Buell Motorcycle Company, as left the company to form Erik Buell Racing, an independent motorcycle race shop.
Erik Buell Racing will focus in the supply of race-use-only Buell motorcycle parts and race preparation services for engines and motorcycles, and the building and sale of Buell 1125R-based race-use-only motorcycles under license from Harley-Davidson, as well as providing technical support to racers of Buell motorcycles.
“I’m looking forward to helping Buell racers keep their bikes flying,” said Erik Buell. “We’ve got some exciting race development projects in the works and it will mean a lot to me personally to see Buell racers competing for wins and championships in the 2010 season and beyond.”
“I’m pleased that Harley-Davidson is assisting Erik in establishing this business to continue supporting the racing efforts he has had so much passion for over the years,” said Buell President and COO Jon Flickinger. “Harley-Davidson and the Buell Motorcycle Company will always be proud of their affiliation with Erik, and we wish him well in this new endeavor to support Buell racers.”
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