Ducati to launch Dival in Milan
Added on Wednesday, October 13th, 2010 by Carole Nash Editor | No Comments
Ducati to launch Dival in Milan
After months of speculation and spy photography the long wait is almost over, the Diavel will make its first public appearance at the EICMA International Motorcycle Show in Milan 2-7 November.
Officially announcing the new model’s name ahead of the official presentation, the famous Italian manufacturer is about to turn another dream into reality, using the local Bolognese dialect word for “devil” in naming their new model Diavel – pronounced Dee-ah-vel.
The idea for the name was born early in the development process of the bike, when the prototype was assembled and wheeled out in front of a group of Ducati engineers and technicians for the first time. One person looking from the rear of the bike saw its silhouette and exclaimed in Bolognese dialect: “Ignurànt comm’ al diavel!” Meaning: “Evil, like the devil!”
From then on, Diavel became the internal nickname for the project, which Ducati now makes official as it approaches the upcoming unveiling in Milan. Reminiscent of how the “Monster” was named 20 years ago, the Diavel is now destined to follow the same Bolognese tradition, shaping the future of motorcycling while staying faithful to its heritage.
Built to have a commanding presence, though lightweight and agile like all Ducatis, the Diavel will take the man-motorcycle relationship to the next level in absolute comfort. For connoisseurs of technology, ABS, Ducati Traction Control and Ducati Riding Modes will deliver a confidence-inspiring sophistication while stunning looks, the Superbike-derived Testastretta 11° engine and 207kg (456lb) of authentic Ducati performance will drive a comfortable sport lifestyle that could only be dreamt of until now.
The Diavel will make its UK debut at Motorcycle Live from the 27th November to the 5th December.
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